Note: The job is a remote job and is open to candidates in USA. IBM Consulting is focused on building long-term client relationships and assisting companies in their hybrid cloud and AI journeys. The role of Application Architect involves leading customer experience transformation initiatives centered around Adobe Experience Platform, overseeing implementations, and mentoring project teams.

Responsibilities

• Serve as a leader and client advisor in customer experience transformation initiatives focused on Adobe Experience Platform
• Assist in Driving sales and go-to-market strategy for Adobe-led digital transformation engagements, collaborating closely with IBM’s industry teams and alliance partners
• Lead discovery workshops, architecture assessments, and solution design tailored to clients’ marketing and data needs
• Oversee the end-to-end implementation of Adobe Experience Platform and its integrations with other Adobe Experience Cloud solutions (e.g., Real-Time CDP, Customer Journey Analytics, AJO, Target, Campaign)
• Mentor and guide project teams across strategy, design, architecture, and development workstreams
• Support clients with data strategy, customer segmentation, journey orchestration, and personalization using Adobe tools
• Stay current with Adobe product innovations, industry trends, and regulatory requirements (e.g., privacy, data governance)

Skills

• Minimum of 5 years of experience in digital marketing, customer experience, martech, or data platforms
• Minimum of 3 years of experience with Adobe Experience Cloud, including 2+ years hands-on or strategic experience with Adobe Experience Platform (AEP)
• Deep understanding of customer data platforms (CDPs), identity resolution, real-time personalization, and journey orchestration
• Demonstrated success in a consulting or professional services leadership role
• Experience with business development, solution sales, and relationship management at the executive level
• Strong understanding of enterprise architecture and integration strategies involving cloud, CRM, analytics, and martech ecosystems
• Excellent communication, presentation, and stakeholder management skills
• Adobe or industry certifications in Adobe Experience Platform, RT-CDP, AJO, or Adobe Campaign
• Familiarity with privacy frameworks (e.g., GDPR, CCPA) and customer data governance best practices
• Cross-industry experience in retail, financial services, healthcare, or telecom

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