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Google and Meta Ads Manager

Remote · Ethiopia Full-time

Job Overview Our client is looking for a results‑driven Google Ads & Meta Ads Manager with a strong analytical mindset and hands‑on experience managing paid media campaigns across Google and Meta platforms. The ideal candidate has at least 2 years of experience, is fluent in conversion tracking, and understands how to build reliable measurement systems using Google Analytics, Google Tag Manager, and Meta CAPI. Experience with server‑side tracking is a major plus. Must be able to work between 8AM-5PM ET or 9AM-6PM ET. Must be Google Ads certified and have a minimum of 2 years Google Ads management experience \n ResponsibilitiesCampaign Management: Plan, launch, and optimize Google Ads, Microsoft Ads, Meta Ads, and Linkedin Ads campaigns across search, display, video, and paid social. Conversion Tracking Setup: Implement and maintain accurate tracking using GA4, GTM, Meta CAPI, and platform‑specific tools. Performance Optimization: Analyze performance data to improve ROAS, CPA, and overall efficiency. Reporting & Insights: Build clear, actionable reports that translate data into strategic recommendations. A/B Testing: Test creative, audiences, bidding strategies, and landing pages to drive continuous improvement. Collaboration: Work closely with creative, analytics, and product teams to align campaign strategy with business goals. ExperienceGoogle Ads Expertise: 2+ years managing Search, Display, PMAX, Demand Gen, and/or YouTube campaigns. Meta Ads Expertise: Experience running campaigns across Facebook and Instagram. Analytics & Tracking: Strong understanding of GA4, GTM, and Meta CAPI implementation. Data‑Driven Decision Making: Ability to interpret data and adjust strategy accordingly. Technical Troubleshooting: Comfortable diagnosing pixel issues, attribution discrepancies, and tracking errors

Preferred Qualifications

Server‑Side Tracking experience (Cloudflare, GTM Server‑Side, or similar). Familiarity with SQL, Looker Studio, or other BI tools. Google Ads or Meta Blueprint certifications \n$1,200 - $1,500 a month Full time: 40hrs per week Location: Remote \n Why Join Assist World? 100% REMOTE $50 birthday bonus $200 testimonial bonus $500 entry monthly raffle NO TRACKER. NO PROBLEM

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